UX Designer/Researcher

I am currently working as a Research Assistant Professor in the Department of Industrial Design [URL] at Korea Advanced Institue of Science and Technology (KAIST) [URL], South Korea, with funding from the BK21 research unit [URL].

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Jiwoo Hong UX Designer/Researcher


I am currently working as a Research Assistant Professor in the Department of Industrial Design [URL] at Korea Advanced Institue of Science and Technology (KAIST) [URL], South Korea, with funding from the BK21 research unit [URL].

Read more



︎︎︎ CV
︎︎︎ Google Scholar
︎︎︎ LinkedIn

Interpersonal touch, one of the most primitive social languages, is an excellent design element frequently used in interaction design. In this paper, we present a richer understanding of it by using spatial factors and social relations among people, which has rarely been explored in interactive systems. We designed an interactive installation called "TouchBranch" where players can move light between branches placed at various distances by connecting their bodies. The user studies were conducted with 21 groups consisting of intimates, acquaintances, and strangers. We observed a change in the interpersonal touch pattern and touch tolerance according to each factor. Interestingly, the effect of the social relation was dramatic, but that of the spatial factor was not quantitatively significant. Nevertheless, we discovered that spatial factor can influence the interpersonal touch experience. Based on the results, we discuss in this paper the influence of two factors on the interpersonal touch that stands out in the context of interactive systems.

This research was presented in DIS'18 Paper. [acm dl]


TouchBranch: Understanding Interpersonal Touches in Interactive Installation _ DIS 2018 Paper from Seungki Kim on Vimeo.


TouchBranch was developed to be installed in National Science Museum of Korea, as part of a project called Lumi Land.

Lumi Land 2017 Concept from rcp on Vimeo.